How to craft an authentic LGBTQ+ pride campaign including avoiding rainbow washing, and community impact strategies.
It’s the time of year where brands start thinking about their Pride campaigns for the following year. But how can you ensure your campaigns come from a place of authenticity and positivity?
In this session, Max will cover:
Max Siegel is a proud Transgender man, speaker, consultant, activist and all-around "career queer". Max supports and advises companies on their LGBTQ+ and Trans inclusion policies, programs and commitments.
"They did a fantastic session for us as part of Pride Month where they shared very valuable insights from their personal experience. We got so much positive feedback from our employees about how safe and seen Max made them feel. Also about how included, they felt by us inviting Max in to share and inspire us. They are a great speaker."